The WB is an American pay cable and satellite television channel that is owned by a joint venture between the Warner Bros. Entertainment division of WarnerNBC and the Tribune Broadcasting subsidiary of the Tribune Company, with the former acting as controlling partner. The network principally airs programs targeting teenagers and young adults between the ages of 13 and 34, with the exception of its weekday daytime and Saturday morning program block, Kids' WB, which is geared toward children ages 7 to 12. The WB also airs sporting events, including Major League Baseball, National Football League, National Hockey League, National Basketball Association, PGA, Nascar and the NCAA Men's Basketball Tournament. For non-cable and satellite viewers, Kids' WB also airs on terrestrial broadcast television via NBC.
The WB is available to about 90 million households in the United States as of January 2016.