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Fox Kids is the most popular afternoon block in the United States thanks in part to the tandem of a pair of Saban-distributed shows, Power Rangers and the Saban Funimation-produced Dragon Ball Z. A year after completely buying out the assets of FUNimation Productions, Saban, now Saban Funimation Entertainment (SFE), became the primary programmer for the Fox Kids lineup. With 80% of the entire lineup on weekdays and Saturday mornings, SFE virtually owns Fox Kids. Fox Broadcasting, in turn, buys a minority stake in SFE, while Fox Home Video takes over video distribution rights for all SFE products. 20th Century Fox also picks up theatrical distribution rights for Dragon Ball Z movies, which are essentially kid-oriented, making millions for both Fox and Saban Funimation.

Of course, fans familiar with the original Japanese versions of Dragon Ball Z aren't thrilled with Fox and SFE's plans with the franchise. With no uncut releases in sight, these fans create petitions and on-and-offline campaigns for Fox to release uncut versions of Dragon Ball Z as well as the edited versions familiar with the US. A few ambitious online campaigners dub their efforts S.O.S.: Save Our Saiyans. At the cusp of the 21st century, attitudes changed at Fox and SFE. After getting a few concessions (Fox eventually released unedited releases of Dragon Ball Z with alternate covers to differentiate them from the more availiable commercial releases, and the original Dragon Ball exclusively on video uncut), the S.O.S. campaign disbanded.

Dragon Ball Z continues to be a popular franchise on Fox Kids, eclipsing would-be challengers like Pokemon, Monster Ranchers, and cable competitors like Nickelodeon and Cartoon Network, whose Toonami block was cancelled in 2000, replaced with a generic action block. Saban Funimation found continued success after acquiring Detective Conan and The Slayers, renamed The Journeys of Lina Inverse, all popular shows on the Fox Kids lineups.

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